Understanding the Voice Search Interface & Why Your Business Needs to Adapt
“Voice assistants like Alexa, Siri and Cortana are undeniably on the rise, some analysts even claim that Voice will become the dominant interface, replacing visual ui’s, touch, keyboards, and mouses.”
As technology becomes more intuitive, customer needs also change. A study has shown that by the end of this year, around 30% of all browsing sessions will be done without a screen. This can be attributed to the rising use of voice search assistants.
Learning how this search interface works will help you understand why your business needs to be listed on voice assistants.
The Voice Search Interface
Voice search allows a person to look for a specific item just by speaking. The interface connects the person’s speech to a machine which then provides an answer. The back-and-forth between the two parties is natural and simple, as most people find it easier to speak rather than type.
How Voice Search Benefits a Business
Customers looking for a business, can ask their voice assistant where one is and get the answer responded back to them instantly. Voice search is very convenient and beneficial for businesses wanting customers to find them quickly via voice, especially when someone is driving and can’t use their hands to type. They can ask and get the answer handsfree.
“Alexa, where is a grocery store in my area.”
Alexa will instantly respond and provide grocery stores that are listed in its database that are around your area.
Get Your Business on Voice Search with Voice Command
Voice search is being used by consumers to find businesses and it is something that businesses need to adapt to. Businesses can help potential clients find their business information more quickly and handsfree by listing their business on the five leading voice search platforms—Siri, Google Assistant, Alexa, Cortana, and Bixby—so that they can reach more people.
Make it easier for your market to find your business and learn about you. List your business to voice search platforms with Voice Command today.